MAISON SERGANNA
I’m Theodora, the founder of Maison Serganna. I grew up in Italy, where my love of fashion and handbags began. Creating this brand has brought together that love, my personal journey and the lessons my grandfather taught me about working towards the future I want. My hope is that every woman who carries a Maison Serganna bag feels confident, elegant and herself.
A Love for Fashion
Growing up in Italy, the founder developed a deep appreciation for fashion, elegance and the art of accessorising. Handbags became more than beautiful objects; they represented personal style, individuality and the many roles women carry throughout their lives. For years, the dream of creating her own brand remained close to her heart, waiting for the right moment to take shape.
Leaving Italy, Finding Her Way
At 22, the founder left Italy during a challenging chapter of her life. What followed was a period of personal growth, reflection and change. Six years later, returning to Italy became an opportunity to reconnect with a place that had shaped her, rediscover its culture and revisit the dream she had carried for so long.
A Legacy of Wisdom
The heart of Maison Serganna began long before the brand itself, rooted in the words of her grandfather, Thomas. He believed a bag represented far more than the things inside it. From a child's schoolbag to the handbag carried into a career, it symbolised education, ambition, opportunity and the future we work to create. His encouragement to dream boldly, work hard and believe in what lies ahead continues to shape the brand's purpose today.
The Birth of Maison Serganna
A return to Italy in June 2025 to meet a handbag supplier marked the moment a long-held vision began to become reality. Inspired by Italy's timeless approach to style, its rich culture and the memories attached to it, Maison Serganna was born from a personal journey with a purpose that extends beyond fashion.
More Than a Handbag
Today, Maison Serganna carries forward a belief that every woman has a story worth celebrating. Our handbags are designed to accompany the everyday moments, milestones and ambitions that shape her world. Each piece is a reminder that what we carry reflects not only where we are, but where we aspire to be.